Every question owners ask, in one place.
Read the ones that matter to you, then call the demo shop and hear it answer. Anything left over, bring to the call.
Or call the demo shop at Try the demo line (817) 663-7927 and hear it answer.
Before you book
Fifteen minutes, free, and nothing is due on this site.
What happens on the call?
Fifteen minutes. We do the math on your number, you hear the system answer live, and you know the price before we hang up. If it's not a fit we say so.
What if it doesn't book anything the first month?
Then the $2,500 comes back. If it doesn't book at least one appointment from a call you would have missed in your first 30 days, we refund the build and you keep it running to the end of the month.
When do I pay?
On the call, after you've heard the system and seen the math on your own numbers. Nothing is due on this site.
On the call
It answers in your business's name, asks what a dispatcher asks, and never quotes a price you didn't approve.
Is it a person or a machine answering?
It's an assistant we built for your business and run for you. It says the call may be recorded, it asks what a dispatcher would ask, and a person on our team reads every call it takes. Call the demo shop and decide for yourself.
What if the caller wants a real person?
They say so and the assistant stops selling. It takes a name and a number, texts you right away, and tells the caller you'll call back. You call back.
Does it text, or only talk?
Both. It answers the phone from day two. Texting goes live once the carriers approve your number, usually one to two weeks, and we handle that paperwork.
Can I listen to the calls?
Every call is recorded and written down. You get the recording and the notes by text, and every call shows up in your weekly count.
Will my customers know it's not a person?
It introduces itself as your assistant and says the call may be recorded. Most callers don't ask. The ones who want a human get a callback from you, fast.
What if it says something wrong?
It only says what we've loaded: your services, hours, area, and any prices you approve. Anything else, it books a free look and lets you handle it. We read every call the first month and fix what needs fixing.
Setup
Nothing changes on your line. Voice is live in 48 hours and texting in one to two weeks.
Do I have to change my phone number?
No. Your number stays. One code on your phone sends unanswered calls to us after four rings. One code turns it off.
Does it work with my phone company?
Yes. Nothing changes on your line. Your carrier forwards unanswered calls to us on the fourth ring, and we set that up with you on day one.
Does it work with my calendar?
Google, Outlook, iCloud, or the scheduling tool your shop already uses. No calendar? We give you one.
Can I change my hours or prices later?
Any time. Text the person who built it and it's changed the same day, no charge.
How fast is it live?
Voice answering is live within 48 hours of signing up. Texting goes live once the carriers approve your number, usually one to two weeks. We handle the paperwork.
Who do I call when something breaks?
The person who built it. You'll have a cell number, not a ticket queue.
What does it cost when it's slow season?
$497. Same every month. Cancel any month you want.
Pricing
$2,500 to build it and your first 30 days. $497 a month after that. No contract.
Is the first month really included?
Yes. The $2,500 covers the build and 30 days of service. Your first $497 is due on day 31.
Can I cancel?
Any month. No contract, no cancellation fee. You keep your number if you want it.
What counts as an answered call?
Any call Fourth Ring picks up on your behalf, whether or not it books. Missed calls that hang up before we answer don't count.
What if I get more than 300 calls a month?
Then you're a bigger build and we quote it on the call. The flat price covers up to 300 answered calls a month, which is more than most owner-run shops miss.
The math
Six missed calls a week at a $450 ticket is about $5,846 a month. Your numbers are different.
What booking rate should I use?
Start at 50%. About half the people who reach a local business book, and the industry average sits near 46%. If you're a specialty shop with long quotes, drag it down. If you do emergencies, drag it up.
Why 4.33?
That's how many weeks are in an average month. Six calls a week is about 26 calls a month, not 24.
I miss more than 60 calls a week. What then?
That's a bigger build than the flat price covers. Bring the number to the call and we'll quote it.
How do I know how many calls I'm missing?
Open your phone's recent calls and count last week's missed ones. Most owners guess low. Bring that number to the call and we'll do the math on it together.
I call everyone back. Doesn't that fix it?
Only if you call back inside five minutes. Reaching a lead in five minutes instead of thirty is a 21 times difference, and a callback at seven is a voicemail on their end.
Most of my calls come in after hours. Does that matter?
That's where it helps most. It answers 24 hours a day, every day, and an after-hours emergency goes to your on-call number.
Hear it answer
Call the demo shop at Try the demo line (817) 663-7927. It's a plumbing shop called Ace, and calls are recorded.
Bring it to the call
Fifteen minutes, free, and you keep the math.
Read how it works
The three steps, what it says, and the first week.
Keep reading
Nothing changes on your phone. Everything changes after the fourth ring.
Your number stays your number. Your phone still rings. When nobody can get to it, we pick up, book it, and text you what happened. Voice is live in 48 hours.
How it worksOne price. Here's every piece of it.
$2,500 to build it and run it for 30 days. $497 a month after, about $16 a day. No contract. Cancel any month.
Pricing
Fifteen minutes.
Bring one number.
How many calls a week do you think go to voicemail? Bring your gut number.
Or call the demo shop at Try the demo line (817) 663-7927 and hear it answer.
On the call
- We do the math on your number.
- You hear the system answer live.
- You know the price before we hang up. It's on this page.
Fifteen minutes, free, and you keep the math. If it is not a fit we will say so on the call.